$781.00 in carts with no reminder sent
9 customers left something behind. One reminder typically recovers about a fifth of it.
Deodorant Cream — Bergamot loses 54.1% on arrival
2,041 people opened it and left without doing anything else.
689 searches for "gift set" found nothing
Customers are already looking for this. You have nothing that matches.
How customers find you, what they buy, and where they drop off. Every figure covers the period selected on the right.
Share of add-to-cart events by surface
Products added to a cart each day, not yet bought
Revenue by delivery province
Product views by hour of day
Each step shows how many carried on from the one before
Share of product views by traffic source
Share of total revenue
Customers per month, last six months
Every customer event, per product — so you can tell a listing that nobody finds from one that people find, look at, and then walk away from. Those need opposite fixes.
18.8% abandon at the shipping step
They wanted it, then saw the delivery cost. This product ships by Purolator Standard at 0.6 lb. Either build the cost into the price, or set a free-shipping threshold just above the average order value.
6.7% of orders come back
A high return rate on an otherwise healthy listing nearly always means the product arrives different from how it was described — size, colour or finish. Check the dimensions and the colour name against the photos.
Each step shows how many carried on, and how many were lost
Share of everyone who opened this product
Last 30 days
| Product | Category | Impressions | Views | Bounce | Add to cart | Conversion | Sold | Actions |
|---|---|---|---|---|---|---|---|---|
Bamboo Toothbrush — 4 packVRD-BAM-TB4 | Beauty | 37.1K | 5,334 | 481 | ||||
Solid Dish BlockVRD-DSH-BLK | Home & Personal Care | 37.4K | 5,275 | 256 | ||||
Refillable Castile Soap — CedarVRD-CAS-CDR | Home & Personal Care | 23K | 4,616 | 395 |
Put up to four listings side by side. The best value in each row is marked, so you can see what a winning listing does differently.
Bamboo Toothbrush — 4 pack
Beauty$16.00
Deodorant Cream — Bergamot
Beauty$23.00
Bamboo Toothbrush — 4 pack
VRD-BAM-TB4
More of these come back than the others. Usually the product arrives different from the photos — check dimensions and the colour name.
Full breakdownDeodorant Cream — Bergamot
VRD-DEO-BRG
People buy once and do not return. Consumables should repeat; if this is one, a reorder reminder is the cheapest fix.
Full breakdown| Metric | Bamboo Toothbrush — 4 pack | Deodorant Cream — Bergamot |
|---|---|---|
| The listing | ||
| Price | $16.00 | $23.00 |
| Cost per item | $7.09 | $10.95 |
| Getting found | ||
| Impressions | 37,086 | 17,781 |
| View rateImpressions that became a page view | 14.4% | 21.2% |
| Converting | ||
| Add-to-cart rate | 24.2% | 12.5% |
| Conversion ratePage views that ended in a purchase | 9.0% | 4.8% |
| Money | ||
| Units sold | 481 | 182 |
| Revenue | $7,696.00 | $4,186.00 |
Pick two products to start
Comparison works best between a listing that performs and one that does not — the difference usually shows up in one or two rows.
Everything a shopper does, grouped into the five stages of the journey. You can only fix what you can see — so the events people generate when they leave are here too, not just the sales.
| Search term | Searches | Volume | Your matches | Conversion | Verdict |
|---|---|---|---|---|---|
| refill | 1,842 | 3 | 7.2% | Room to improve | |
| shampoo bar | 1,411 | 2 | 9.8% | Converting well | |
| zero waste kitchen | 1,086 | 9 | 4.1% | Room to improve |
| Customer | In the cart | Value | Left at | When | Actions |
|---|---|---|---|---|---|
| Liam Côtéliam.cote@example.com | 1× Recycled Wool Throw, 1× Upcycled Denim Tote | $206.00 | Shipping | 2 days ago | Remind |
| Ines Caronines.caron@example.com | 2× Recycled Glass Tumbler, 2× Upcycled Denim Tote, 1× Cork Trivet Set | $182.00 | Shipping | 2 hours ago | Reminder sent |
| Chloé Pelletierchloe.pelletier@example.com | 2× Compost Countertop Bin, 1× Linen Bread Bag, 1× Beeswax Wrap Set — 3 sizes | $142.00 | Shipping | 3 days ago | Reminder sent |
Loading your catalogue…
| Product | Status | Category | Price | Stock | Sold | Rating | Actions |
|---|---|---|---|---|---|---|---|
Bar Soap Travel TinVRD-TIN-TRV | In review | BeautySkin · Bathroom | $14.00 | 342 | 0 | No reviews | |
No products match
Try another search, status or category.
Fill this in in any order. Nothing is sent until you submit, and a draft can be saved at any point.
Bring in a whole catalogue from a CSV or JSON file. Every row is checked against the listing rules before anything is created, so you see the problems first and fix them once.
What your file needs
A name, description, price, category, stock and at least one image URL per row. Image URLs must already point at INITIATE storage. Everything else is optional. Column names do not have to match — you map them next.
| File | When | Rows | Imported | Failed |
|---|---|---|---|---|
| autumn-collection.csv | 3 days ago | 34 | 34 | — |
| supplier-feed-q3.csv | 3 weeks ago | 128 | 121 | 7 |
We guessed these from your headers. Change anything that looks wrong, and set columns you do not need to "Ignore".
These are skipped. Everything else still goes in.
64 orders worth $11,078.50 in the last 90 days · 22 still to fulfil.
22 people have bought from you, worth $8,460.02 in total. 17 of them have ordered more than once.
| Customer | Segment | Location | Found you via | Orders | Lifetime value | Last order | Actions |
|---|---|---|---|---|---|---|---|
STSophie Tremblaysophie.tremblay@example.com | Loyal | Vancouver, BC | 11 | $945.18 | 6 months ago | ||
No customers match
Try another search or segment.
View and respond to messages from your customers. A thread whose last word is theirs is one you owe a reply — those are listed first under "Needs a reply".
9 conversations · 6 need a reply
No conversations found
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Refund · Loyal · Vancouver, BC
Your company profile, the details customers see, and what we email you about.